Cadbury Corporate Challenge
Remember a time when all we did was play games? Keepy uppy, hop scotch, marbles, hide and seek...Why not re-live the excitement with a bit of a twist?
At The Cadbury Corporate Challenge, we gave the Cadbury staff the opportunity to take part in a mixture of team building exercises with a difference!
Guests arriving at The Druids Glen for the Cadbury Corporate Challenge were greeted by an impressive exhibition of entertainment from unicycling jugglers to stilt walkers and fire breathers - the guests were welcomed in spectacular fashion to the Cadbury corporate event of the year. To celebrate Cadbury as the official treat provider of the London 2012 Olympic and Paralypic Games, the Cadbury ‘Spots & Stripes’ Olympic theme was incorporated into all aspects of the colourful event.
View The Gallery Cadbury Corporate Challenge
Set up in an outdoor arena was an outstanding array of inflatable games which included Bungee Running, Human Table Football, an Inflatable Obstacle Course, The Dunk Tank and The Black Hole - What better way to motivate, enhance team dynamics and reinforce relationships than in an out of office, inflatable environment!
The guests were divided into teams where they would then compete against their colleagues for the title of Cadbury Corporate Challenge’s Winning Team.
Guests were spoilt for choice with a wide variety of Barbequed food and salads served to them after the games had taken place. A selection of other food services were on offer including a popcorn machine and an ice cream van to cater for the guests with a sweet tooth!
The mixture of games and activities on the day proved to be a great way for everyone to get involved and have fun. The relaxed, informal environment ensured there was an intense buzz of team competitiveness, enjoyment and of course laughter at the end of the day!
Plenty Roadshows
Backup hold roadshow for Plenty Kitchen Paper.
View The Gallery Plenty Roadshow
Cadbury Western Hoedown
Yeehaw...Let the fun begin!!
The Cadbury Western Hoedown kick-started with guests arriving at The Druids Glen where they were given costumes such as cowboy hats, bandanas and guns- all to help them get in the Hoedown mood. They were then immersed into the Wild Wild West where they were greeted by hillbilly cocktails and fiddlers playing in the Saloon. The laidback atmosphere of the Hoedown made even the most reserved of guests kick up their heels and join in on some good old country western fun!
View The Gallery Cadbury Western Hoedown
Décor on the night allowed guest to get into the spirit of things – from wagon wheels and wooden barrels to checkered cloths, wanted posters and hay bales - no stone was left unturned.
Guests were treated to a wide range of Barbequed food from steaks and burgers to corn jacket potatoes; however the Barbequed Whole Hog stole the show and was a favourite among the guests. The sumptuous Western feast was served with a cold tankard of beer and a smile.
With an array of Western themed games including Dart a Card, Coconut Shy, Western Target Shooting and Rodeo Roper Lassoing, the Cadbury’s staff were kept entertained all night. And, as if all that wasn’t enough, the evening was topped off by the main attraction- The Wild Wild West Bucking Bronco Rodeo Bull which gave guests a chance to show off their rodeo riding prowess to their colleagues!
A great night was had by all!
Cushelle Roadshow
Backup Marketing hold a roadshow for Cushelle Toilet Tissue.
IGBF Grocers Ball
Backup Marketing are priviliged to have been commissioned to manage two of the IGBF’s largest fund raiser events in 2009 – the Grocers Ball and the IGBF Christmas Lunch. The ball was attended by almost 500 people and was a resounding success with the Camenbert Quartet (of RTE’s Late Late Show fame!) having the Grocery Fraternity dancing till the small hours!
View The Gallery IGBF Ball
The Irish Grocers Benevolent Fund supports colleagues and ex-colleagues from the grocery trade who have fallen on hard times. The charity is currently helping 271 families who find themselves in difficult circumstances. These families come from a cross section of the whole trade both retail and wholesale, supplier and manufacturer. A major source of funds for the Irish Grocers Benevolent Fund is the appeal made by the President of Appeals on an annual basis to companies involved in the trade.
For twenty eight years this wonderful charity has helped to relieve hardship amongst unemployed and retired members who have fallen on difficult times because of ill health, unemployment or bereavement. The fund continues in its efforts to reach more people in need.
We are grateful to all the people in the industry who continue to support this charity which is so close to home.
Raisin Oats & More Roadshow
Raisin Oats & More Roadshow
View The Gallery Roadshows
Backup Marketing planned and executed the roadshow for Rasin Oats & More “Hands off!” Campaign
Velvet Roadshow
SCA Hygiene Velvet Roadshow
Backup Marketing planned and executed the roadshow for Velvet Toilet Rolls Environmental Campaign.
World Record Breakers with Make A Wish, Tesco & Disney
In November 2008 an exciting idea to raise money for the Make a Wish Foundation became a reality. The idea was to create the largest image made from tea lights in order to break a Guinness World Record. In conjunction with Disney, pins were sold in all Tesco stores enabling the cost of 27,000 LED tea lights to be accrued. This meant the charity secured 1 euro for every pin sold in store and amazingly the record was achieved.
View The Gallery Guinness World Record
The hype began at 7am with a group of 35 transition year students arriving at Dun Laoghaire Shopping Centre. The image of Donald Duck’s head lay on the floor of the mezzanine level stretching approx 30 x 40ft and the students began to lay the tea lights. By 1pm the image was completed bar three lights and the party began - balloon modellers, face painters, story tellers all began to entertain the crowd to a musical background in anticipation of the arrival of two very special guests.
Mickey Mouse and Donald Duck who had travelled all the way from Disneyland Paris arrived and were greeted by the roars of excitement from the children who had gathered. Together with three Make A Wish children, Mickey Mouse laid the last three lights and the Guinness Record Breakers representative announced that we had indeed set a new world record for the largest image ever created with LED lights. It was an amazing success and it is with pride that Backup can say they were part of such a wonderful achievement.
Tesco Charity Ball 2008
The Tesco Charity Ball is an annual event which sees the retail community gather to celebrate in style, all in aid of a good cause.
Tesco Charity Ball 2008 - see the four day build unfold
View The Gallery Tesco Charity Ball
The Tesco Charity Ball 2008 was an extravagant Ball catering for 1400 guests. Entertainment on the night was provided by a star studded lineup - including the Former Ladies of the Supremes, X Factor star Rhydian and the amazing Simply Red.
Decor on the night added a magical sense to the occasion - from the first ever full star cloth ceiling in a corporate venue, which twinkled and glistened during the opening music, to tables set with crystal balls and spectacular floral displays.
Guests were treated to a sumptuous four course meal, with a choice of sea bass or Angus fillet of beef. Late night fun kicked off at 12.30am with an array of interactive treats - including a chance for guests to get their pictures on magazine covers & create personalised DVDs to their own musical choices. And, as if all that wasn’t enough, the evening was topped off with the chance to enjoy vodka cocktails, eat popcorn & candyfloss & dance till 5am!
They Said...
It was ‘The Retail Event of the Year’!
Filter by Category: