THE ASK
Evaluate over 70 Irish festivals to identify the ideal platform for the charities to engage the public on global social justice issues.
Define what constitutes a "meaningful engagement" between the charities and the public, and design an experience that maximises these interactions.
Create a hub with a robust program of activities that fits organically into the festival’s overall programming.
THE RESPONSE
Global Solidarity Hub - a A programme of workshops, discussions, interactive exhibitions and guest artists.
Over the August bank holiday weekend, we brought together top practitioners and thought leaders in global social justice, covering topics like climate activism, inequality, conflict, and education.
THE RESULT
"We had an incredible experience working with Backup Marketing and their team. Their professionalism, attention to detail, and passion for our mission made this project a huge success. Their commitment to and understanding of our goals, along with their drive to enhance our outreach, was evident throughout. We highly recommend working with the Backup team."
Jennifer Flynn - Events Manager, Trócaire
