top of page
TL;DR: We concepted the "Fire Pit" experience to showcase Tesco’s meat through an American-style BBQ, cooked by expert pit masters. We toured Ireland's top food festivals, giving guests a chance to taste the premium meat, with a restaurant-quality menu crafted by chef Andrew Holmes.
Voted best in class at the Big Grill Festival, the initiaive culminated in the launch of a new Tesco Fire Pit product range rolled out across Ireland & the UK.
SERVICES DELIVERED
-
Concept development
-
Roadshow logistics & management
-
Food truck design & customisation
-
Brand representation
-
Customer engagement
-
On-site activation
bottom of page